Regional Parts Sales Representative

Purpose:
As a key member of the Parts Sales & Operations Team, the job holder’s purpose is to drive business growth through aggressive customer acquisition & customer retention. Additionally, he /she is expected to achieve sales targets, grow market share and grow both new and existing business contacts.

Key Responsibilities

  • Calls, visits, make presentations to existing and prospective customers.
  • Maintain existing accounts, obtain orders, and establish new dealerships.
  • Prepare work schedules to visit existing or potential sales outlets daily/weekly/monthly.
  • Exhibit products and services to existing/potential customers and provide best solutions vs needs.
  • Coordinates sales effort with marketing, finance, technical and logistics teams.
  • Plan and implement sales strategies with the help of supervisor.
  • Responsible for achieving overall (individual and branch) sales targets (monthly/annual).
  • Regular communication with customers to increase customer satisfaction.
  • Resolve customer complaints through root cause analysis and giving suitable solutions.
  • Preparing reports on customer feedback and market intelligence with recommendations.
  • Carry out customer education on the importance of using genuine spares.
  • Manage dealer visibility through execution of their marketing calendar within company policies.
  • Debt and account management.
  • Credit management is maintained within company policies.
  • Prepare and submit sales activity reports: daily call reports, weekly/monthly work plans and annual territory analysis updates.
  • Undertake market analysis through competitor analysis (pricing, products, delivery schedules and merchandising techniques), customer need analysis, opportunity analysis, customer feedback and trends and recommend sales strategies/winning formulas.
  • Continuous appraisal and development of the dealer network in the region to increase and sustain sales and profits.

Professional Qualifications

  • Degree/Diploma in Business Management/Mechanical or related.

Experience

  • 5 years of experience in Auto Parts Sales with 2 years in a similar capacity.
  • In-depth knowledge of Auto Parts.
  • Excellent customer service skills.
  • Good communication skills.
  • Computer literate.
  • Holder of a valid drivers’ license.

Apply for Regional Parts Sales Representative

Applicants should forward their applications to vacancies@simbacolt.com on or before COB 23/05/2025. Applicants should indicate the job title in the subject line of their email.